THE ASK: CREATE AND BRAND A new hand sanitization kit that is easy to use on the go and scrubs away grime and dirt

THE TARGET: FOCUS ON CATERING TO THE individual traveling in current times dealing with health concerns

THE EXECUTION: A simple and clean design with a “No Fuss, No Mess” mentality, Light Colors

The Team: Cassie Pruitt (Production/Manager), Heather Anderson (AD & Strategy), Venus Hadsdy (Designer & Account Manager), Sydney Crockett (AD & Design), Adam Dellavecchia (Copy & Strategy)

The Commercial

The Radio

Scrubbi Radio Commercial
Scripted and Edited by Cassandra Pruitt, Voiceover by Heather Anderson

The Packaging

The Website

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IGG Screen-printing & Graphics, Social media campaigns